French review of the marketing n°237-328 (2-3/5)

Editor: Philippe Jourdan

Articles of E.Colla, D. Van My, G. Cliquet, J. Frisou,S. Rittinger, J. Zentes, R. Vanheems, S. Vanheems, S. Dekhili, C. Connan Ghesquiere and A. Legendre.