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French review of the marketing n°242 (2/5)
Editor: Philippe Jourdan
Articles of Ph. Jourdan, E. Gentina, I. Muratore, A. Lapeyre, M.-J. Leroux-Sostenes, S. Rezenthel, C. Rouvrais-Charron, I. Aimé and C. Lai.
Editor: Philippe Jourdan
Articles of Ph. Jourdan, E. Gentina, I. Muratore, A. Lapeyre, M.-J. Leroux-Sostenes, S. Rezenthel, C. Rouvrais-Charron, I. Aimé and C. Lai.