Les Echos.fr

The U.S., a vast territory to conquer for the luxury industry

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Revue Française du Marketing

Did the Development of the big date does sign the end of the studies Marketing ?

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French review of the marketing n°247 (2/5)

Editor: Philippe Jourdan

Articles of J.C. Pacitto, O. Petit, D. Merunka, O. Oullier, N. Abdelmoula, L. Ricard, L. Préfontaine, F. Euzéby, J. Lallement, C. Martinez and L. Trespeuch.