Atlantico
Money, travel, conso : 10 Eco Christmas figures to fit during your family meals.
Barometer of Champagne brands: the French still love « buller »
Approaching the year ends, the French will they forget the gloom of these times of crisis to turn to festive purchases. Among the purchases associated with festivities and celebrations with friends or in a more intimate circle again, the Champagne at the top of the list.
Christmas 2014 : The French products will be first on the tables, not the tree!
88% of the French do not plan to spend more this Christmas than last year …
Promise, studies and consultancy company specializing in the study of the consumer perspective of brands, published the results of a study of the French Christmas spending estimates and the interest they will buy french for the holidays.
French review of the marketing n°250 (5/5)
Editor: Philippe Jourdan
Articles of Ph. Jourdan, Ch.De Lassus, M. Mercanti-Guérin, M. Racat, S. Capelli, A. Ravoniarison and D. Bachelet.