STRATEGIES
THE NUMBER OF THE DAY.
95% is the rate of last food purchase that was carried out in hyper and supermarket, according to the barometer Promise Consulting…
STRATEGIES
95% It is the rate of last food purchase that was carried out in hyper and supermarket, according to the barometer Promise Consulting, vs 5% for e-commerce.
RELAXNEWS
Online food purchases are still weak but very satisfactory.
… online offers (5%) show more satisfaction with the purchase, according to the Cross-Channel barometer of the consulting and marketing studies group Promise Consulting …
LSA
E-commerce and food: what are the performance of distribution channels ?
… an even more complex challenge for food retailers. This is one of the main lessons of the cross-channel barometer published by Promise Consulting on March 30, 2017 …
STRATEGIES
The physical and the digital intertwine.
… the digital should replace the seller including on the point of sale. Philippe Jourdan, founder of the firm Promise Consulting …
The Resacralization of luxury
Philippe Jourdan – co-founder of #Promise Consulting Inc – will be there on Friday for the 5th edition of the « Cité du Luxe » to discuss about the topic « The Resacralization of luxury ». This event – organized by the luxury marketing school EIML – aims to identify the main challenges the luxury houses deal with today and precisely the notions of scarcity and accessibility. It is also the occasion for Promise Consulting Inc to introduce its Front Row Barometer about exclusivity and desirability of luxury goods within the fashion world.