FENTY

LVMH and Rihanna are ready to propel Fenty. This is news that does not surprise us, having been among the first institutes to raise the performance of this young eponymous brand on the US market in beauty.

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WILL THE MIDDLE CLASS DISAPPEAR?

Office workers and skilled workers are fewer and fewer in France, while the jobs of managers and unskilled progress.
And, according to researchers, this trend has been accentuated since the 2008 crisis. Globalization, technological progress and relative wage rigidity explain this polarization of jobs. According to the OECD, every decade, 1% of the population stops belonging to the middle classes.

INFLUENCE OF THE CHANGES IN CONSUMER BEHAVIOR