
The Opening Word Experts’s Conference, Thursday, April 14, 2016 : Luxury and China «issues and prospects for French brands».
How to seduce the 3rd generation of luxury buyers in China ? What are the most exclusive and desirable brands in Greater China today ? … Philippe Jourdan, an expert in marketing studies and luxury brands accompanist will answer these questions and will share with you in theWord Experts’s opening at the spring studies.
Location: Palais Brongniart in Paris.
From 8:30am to 10:00am.