Buyers of online food products are more satisfied.
Promise Consulting, a consulting and marketing consultancy, has published the results of its studies on the most popular food shopping spots and this gives serious satisfaction points for online supermarkets.
Slideshow The 10 ideas e-commerce (April 3-7) The editorial
05 … according to a study conducted by Promise Consulting. Supermarkets remain privileged: 95% of respondents say they buy most of their grocery products from Auchan, Carrefour, E. Leclerc or Géant …
“Taking advantage of the deadline for online purchases, we have chosen to publish the results of an unpublished study on the satisfaction and intention to recommend comparisons between online and offline circuits,” declared Philippe Jourdan, founder partner of Promise Consulting.
The data is not given!
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95% is the rate of last food purchase that was carried out in hyper and supermarket, according to the barometer Promise Consulting…
95% It is the rate of last food purchase that was carried out in hyper and supermarket, according to the barometer Promise Consulting, vs 5% for e-commerce.